Posts Tagged ‘advertising’

This week we begin a Christmas series in honor of our show selling out

Thanks to Embroid Me Fitchburg

Yes you’ve read that right as of 12/2/2010 the ad space on DaTechGuy on DaRadio is completely and utterly SOLD OUT!

I owe a debt of gratitude to the customers, listeners and guests who have made this possible. You have my undying thanks.

If you were hoping to advertise on DaTechGuy on DaRadio we have two waiting lists that we can put you on:

Reserve advertiser list

This consists of potential advertisers who wish to join the show if any current advertiser chooses not to renew when their time is up.

If you wish to get on this list please contact me with:

  • The name of your company campaign blog etc
  • the amount of advertising you wish
  • if you would accept a lesser amount of advertising if available

Preference will be given in the following order.

  1. Existing customers
  2. Previous customers
  3. People who give a deposit (20% fully refundable if time is unavailable) for the time desired
  4. Asking first

There is also

The Second Hour list

These are Advertisers who wish to buy time on a second hour once I get it. Like the first hour there will be 12 minutes of advertising time available. Any customer who commits to advertising on the second hour before it begins will be locked into the current pricing schedule.

Preference will be given in the following order to reserve time in the second hour

  1. Customers on the reserve advertising list
  2. Existing Customers
  3. Customers who pay in Advance
  4. Customers who put down a 20% deposit
  5. Previous customers
  6. Customers who commit to 13 week term
  7. Order of request

And may I point out there is still a limited amount of available time on the show that precedes mine: Conservatively Speaking featuring Mike Wade and John Weston with me as 3rd to 4th Banana. Conservatively speaking is a quality show and John and Mike will do their best to accommodate you.

Whatever option you choose we will all be delighted to make you part of the best night of talk on the radio or internet!


I talked to Sean Bielat just after the filming of his latest commercial that will be coming out Wednesday

You will still have to wait a few days to see the whole thing

Is MSNBC coming out of the liberal closet?

Posted: October 5, 2010 by datechguy in business, media
Tags: , ,

There is a very interesting line in this NYT article on their upcoming advertising campaign:

“When you’re clear about who you are, you actually make money,” said Sharon Otterman, the chief marketing officer for MSNBC, who started work there one year ago.

Hmmm and hmmmm again. What follows this sentence in the story? This does:

MSNBC’s brand was unclear for its first full decade. A creation of NBC News and Microsoft in 1996, the channel bounced from one programming idea to another before Mr. Olbermann, the host of “Countdown,” and Chris Matthews, the host of “Hardball,” seized on antiwar, anti-Republican sentiments in the latter part of the Bush administration.

The channel identified itself as “The Place for Politics” — a catchphrase that it will continue to use alongside “Lean Forward” — and added liberal hosts like Ms. Maddow and Ed Schultz, and a lively morning show, “Morning Joe.”

I think the first sentence should have followed this but more to the point, by taking the pretend mask off MSNBC stops pretending to be all things to all people. People do better being what they are.

And to those who say, “but DaTechGuy” this is a center right country blah blah blah. Remember these things.

  • If only 20% of people in the US are liberals then an awful lot of people.
  • If you are a business, you can make a good living catering to that 20%
  • That liberal 20% of the country, all eat, read, drink , use toilet paper , wash their clothes, buy trash bags (except when Marching on Washington ) etc and advertisers understand this.

So more power to you MSNBC, be yourself, Fox can be themselves and let the best network win and you can both watch CNN cry.

Via Stacy’s new feature Live at 5.